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Writer's pictureGurjas Chugh

How to create engaging content on Instagram as an Artist?

Updated: Feb 4, 2022



The biggest platform for the new generation is exactly what you guessed, Instagram. It is as easy as a single click to follow or unfollow someone, but the difficulties are in the exact same promotion when it comes to posting content that is engaging, attractive, skillful, and interesting, all at the same time.


Easy Instagram Hacks for Artists. something that you'd like to know more about!



Here are 10 helpful hacks which will hopefully help you crack the logic and tricks of Instagram!


HAVE A CATCHY YET EASY USERNAME


The very first step in creating an Instagram account is deciding the username. It is really hectic for some to brainstorm and decide a name that they would stick by for a long period. Every other day the name you decided seems too common.

An ideal username is the one that you relate with, the one which is easy to pronounce and remember, and the one that is not similar to other accounts. that have their unique essence.


50 Name Ideas for Your Art Account on Instagram. here we are for your rescue, click here to know more!


DEFINE WHO YOU ARE


No, this does not mean giving a speech on your personality. By this, we are pointing out the need for an attractive and unique logo of your art account, and an interesting, short and precise bio. A logo does not have to be all colors and all flowers, but it also should not be too simple. Have an attractive, classy, and unique logo of your own, which you can make on your own, or approach a graphic designer for it if you want it to be made professionally. About the bio, it should display what you do under the tag of an artist. If you post artwork of a specific form, mention it. Do not let it be too long, keep it basic and simplified.



BE CONSISTENT


This is one of the most common pieces of advice given to every creator on Instagram, and it is indeed, the most important thing to remember and follow. Being consistent does not mean you would have to post every single day. It just means that even if you post once or twice a week, be consistent. Do not skip days that you were supposed to post on, do not postpone, do not procrastinate. Follow a pattern, let people be aware of it, and stick to the pattern wisely.



CREATE YOUR OWN STYLE


By this, it is meant that you must maintain your feed in a way that is attractive, aesthetic, simplified, and one that marks your significance. Follow a pattern in which you post, have a particular way to combine and coordinate the colors so as to keep your feed bright and colorful but not clashing at the same time. Do not use too bright backgrounds, keep it subtle and basic and let the focus be on your creation.


GOOD PHOTOGRAPHY


Photography is one of the most important aspects of making an Instagram account for art. In this tip, you just have to make sure to click a picture from a good quality phone or camera, so that the pixels remain intact. Prefer clicking the photographs in natural sunlight or in enough light. Also, do not use many filters as they just change all the actual colors, keep it original, it is the best way that it can look.


CONNECT WITH MORE PEOPLE


Once you create your account, make sure to connect with more and more artists over social media. Supporting new budding artists, conversing with like-minded people, and collaborating with other art accounts in interesting ways will make your account really engaging and interactive.


Instagram Reel Ideas for Artists Click here to know more!


POST RELATABLE CONTENT WITH ATTRACTIVE CAPTIONS


People follow the content that they find attractive, and they feel attracted to things they can relate to. Maintaining permanent followers who genuinely like your content and follow you for the same is a difficult task, and it can be achieved by making sure that your posts are not only beautiful but also relatable. Also, the captions you add to it should not be too long. Add captions that are short, make sense, and are relevant to the post you upload.


LET OTHERS TAKE PART IN YOUR CREATIVITY


One way of increasing the interaction and reach of your account is to let people who follow you take part in your creativity. For instance, you can have a poll and let them decide what you will create next out of the two options. Having an interactive audience makes them curious and excited about your posts as well. When you take their suggestions or let them have a part in your creative escape, audience interaction increases positively.


GIVE UPDATES ABOUT YOUR ARTWORK


The artwork in the process can be posted as stories or in your feed so as to create excitement in people to see it get completed step by step and wait for the final outcome. Even time-lapse videos are amazingly popular and are very engaging. Set a location and create time-lapse videos of your content so that the ones who want to see it in making and learn from it are benefited as well.


BE REAL


At last, the best advice you can have, in every aspect, is to be real. Understand, that as much as this account is important to you, it does not define how talented you are. The number of followers does not define your success or failure, social media is not real life. Do not chase more followers, do not make the numbers your focus, they do not matter. What matters is the audience you have, regardless of how many or how few it is. Serve the people that sit on your table willingly, serve them wholeheartedly, and more will arrive. Do not alter your way of creating art just for the sake of gaining fame over it.

Be real. The light of reality might take some time in glowing, but once it does, it shines the longest and brightest.






TELL US IN THE COMMENT SECTION BELOW IF THESE WAYS HELPED YOU TO GROW ON INSTAGRAM!


Wishing you a 'creative escape' ahead!















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